MULTIPLEXES JOB PARADE

Rajeev
cc: Rahul

cc: Vikram

22/02/06

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Multiplexes & Job Parade

World-Wide-Jobs is not a jobsite.

A jobseeker needs to visit it only once—initially—to post resume / submit job-preferences.

No need for repeated visits—except to edit resume / edit job-preferences.

But it is quite a different story with Global Recruiter’s partner websites.

All of these are jobsites. Both the corporates & jobseekers are expected to visit these sites repeatedly (again & again), whether for resume search or job search.

This will happen for a long, long time, despite:

• RAM / RAB for Corporates
• JAM / JAB for Jobseekers

Because “old habits die hard!”

This being a “fact of life,” we must provide attractive / tempting features which make them return again & again.

Features that will:

• arouse / satisfy their curiosity
• (What are the latest / freshest jobs getting posted?)
• give them a competitive advantage
• (of being able to snap off their resumes against such latest jobs—before other candidates do the same.)

Enclosed features of:

• Job Parade
• Multiplexes

are supposed to be such features.

Whereas “Breaking News” is merely informative / educative,

Job Parade & Multiplexes are... (continued on next page)

“Interactive” — besides telling you what are the latest jobs, by whom posted, when & where —

These features allow you to see full job details & enable you to “apply online.”

You may even want to alert a friend with such latest job — in case he is not logged in.

Someday, we will be able to modify these features whereby a logged-in jobseeker can see:

• A counter that says:
• Right at this moment,
• this page is being viewed by ____ jobseekers

(small hand-drawn box on the page)

“Web Analytics” of Google already provides this figure (24x7) for each & every page (of websites which install Web Analytics) — so it cannot be too difficult.

• A box which shows which of his friends are viewing this page right at that moment (Instant Messaging services of MSN / Google / Yahoo etc.)

Although all these three features (Breaking News / Multiplexes / Job Parade) have some overlap in terms of latest job adverts data being shown, their different presentations will appeal to different jobseekers.

Every time a jobseeker clicks to open a job advert, we earn Re. 1 (nominally).
The urge to rush his resume before others do would prompt many jobseekers to click on many jobs!

This would also make thousands of jobseekers to hang around on this page for hours together, if a new job advert appears every few seconds!

No unemployed jobseeker would want to miss out on a job which he suspects others are keenly watching!
He would be out of the race!

The summary-box in “Job Parade,” which gets constantly / continuously updated with latest job-adverts, could even be turned / converted into some kind of

RSS Feed.

(— which technology, I believe, is fairly established by now.)

Then we can supply / deliver such a FEED to hundreds of websites (not jobsites), who:

• do NOT wish to become full-fledged partner websites
• but
• still wish to offer “job-related content” to their visitors — especially since these jobs are posted few seconds / minutes ago!

Naukri is “powering” Yahoo’s career section — which, after 2/3 clicks, takes you to Naukri’s website.

Only thereafter, one can “Apply Online.”

But it presents Naukri’s full jobs database with 3 search boxes.

It is not an RSS feed of latest / freshest jobs!

And most other websites / portals may want nothing more than a feed.

Even some websites belonging to placement agencies might want such a feed.

But what good is a “feed” if a jobseeker:

• cannot view full job advert?
• cannot “apply online” right there?

Although these 3 features will differentiate Global Recruiter from all other jobsites, these are not priority items.

(Signed)
✓

Rajeev
cc: Rahul cc: Vikram

20/02/06

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BREAKING NEWS

In “Burry Job Search – Let jobs come searching for you” page of India Recruiter,

we have promised:

“We will happily deliver the right job-adverts to you

within 15 minutes of a suitable job getting posted on a number of jobsites.”

We mean JAB = Job Advert Broadcasting.

But a jobseeker would want to see a live example of JAB to get convinced.

We need to “dramatise” JAB for him to feel its real impact.

In the enclosed page, I have tried to create such a DRAMA.

I have shown 6 screens — but if space becomes a constraint, we can show 4 or even 2 screens.

As a new job gets posted on any partner website, the oldest screen fades out and the newly/latest job-data fades in!

Difference — of a few minutes — between:

• Posted (Date / Time): 14:23 hrs
• Broadcast (Date / Time): 14:29 hrs

vindicates our claim that:

“Jobs will get delivered within a few minutes of getting posted.”

(If we have space constraint, “Date” can be omitted.)

Similarly, initially we may decide to omit / leave out the message:

No. of Mobiles to which broadcast (Executive): 463

till we have some “respectable” figures!

This page is not only for the jobseekers.

It will equally impress the Corporate Job Advertisers. Now, they can realise that no other jobsite can beat the

combination of Global Recruiter + Mobile Service Providers

When it comes to reaching out to jobseekers REAL FAST, this unique broadcast feature will appeal to
those software companies (and others) where HR mgrs are under tremendous pressure to fill up all vacancies TODAY (if not yesterday!).

Once they see this feature, they will never again think of Monster / Naukri!

And would-be partner websites would rush in to become actual partner websites!

(Signed)
✓