HOW DO CORPORATE
JOB-ADVERTISERS STAND TO GAIN FROM JAM? What IS in it for them?
- Thru joint-effort, WN*/RIM are delivering the
job-advts to interested jobseekers without charging anything to the
advertisers. They are getting this service, absolutely free-of-cost!
- As opposed to conventional media (such as
Newspapers/Magazines/ TV Channels/ hoardings etc), a job-alert SMS, gets
delivered to a "targeted" audience in a "pin-point"
fashion.
- This is MASS-CUSTOMIZATION at its very best,
which establishes a one-to-one relationship between an advertiser
and a jobseeker.
- As opposed to conventional broadcasting in JAM,
there is no wasted energy/effort.
- JAM enables an advertiser to receive immediate/Instant
response thru "APPLY ONLINE" feature. The
response-time is less than one day.
- JAM enables a job-advertiser to build a strong BRAND
for his Company, thru repeated SMS job-alerts to highly educated
professional executives.
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