Notes: January 2022

Monday, 31 January 2022

Sunday, 30 January 2022

Friday, 28 January 2022

Thursday, 27 January 2022

Resume Blaster – Concept Note

Date: Christmas Day / 2011

To: Shuklendu

Enclosed find:

Annex A → Comparison of Widgets
Annex B → Screenshots of Resume Blaster
Annex C → Notes on Logic

WHY?

Foremost, every registered jobseeker may not have matched job-alerts — so “My Jobs” is of no use to him.
This will be especially true of FRESH GRADUATES, in whose resumes there is very little to “match”.
- No “Industry”, no “Function”, only City (no “Experience” either!).
And every year, some 3.5 million fresh graduates are coming out of colleges.
They want ANY job / ANY where / in ANY industry or function.
“Resume Blaster” will enable them to apply to some 60,000 Employers/Recruiters, without bothering whether they have vacancies or not.

Proof:

So far, online from our site 2,54,187 resumes have been blasted!

(Obviously, by those 1800 registered candidates only.)

Widget frees them from PC/Broadband too.

WHO?

As explained above, Resume Blaster is primarily intended for FRESH GRADUATES, and any other “registered” jobseeker who gets very few or NIL job alerts.
Of course, I would not be surprised if even those who do get lots of job-alerts also start using Resume Blaster to send their resumes to “Companies of Choice”, even CITIES of their choice.

REVENUE MODEL

All major job-portals offer “Resume Blast” feature.
But...

Key Features of Resume Blaster

Feature is offered ONLINE (No widget)
Resumes can be blasted to only 1000 / 2000 companies (no selection).
Jobseeker must pay between Rs. 1000 / 2000 for this service — and in advance, online.
Job portals never reveal the names of these 1000 / 2000 companies to jobseeker!

As against this, Resume Blaster will enable a jobseeker to:

Select Industries & Companies (even Cities)
Blast any number / any time / over a period
Do it OFFLINE
Do it FREE (to 60,000 & growing)

✅ We will earn revenue through InMobi Ad Network.

So, we are talking of "Sending Messages" (in this case, RESUMES)

To 60,000 Employers (Businesses)

Possibility for Future: Convert to “B2B Marketing Widget”

Thousands of businesses sell their products/services to only other businesses.
Your company could market its services to thousands of other companies.
Imagine the convenience (and free-ness) of sending your marketing message to many companies directly from your smartphone.

We are leveraging:

✅ Our growing database of Employer Companies
✅ Widget Technology
✅ Rapid growth of Smartphones

Conclusion (Page 5/5)

We should take up development of this widget as soon as “My Jobs” gets stabilized and runs smoothly.

In the meantime, please give some thought to this concept.

We can sit down and discuss further whenever you are ready.

With the considerable experience gained during the development of My Jobs,

I think it would be relatively easy and quick for us to launch:

“Resume Blaster”

Once we have developed the required pages,

we will request Geetha / Revathi for the widget itself.

Regards

Hemen Parekh

Page 6: Comparison of Widgets (Annex: A)

Parameter	My Jobs	Resume Blaster
Purpose	Apply for jobs	Apply for jobs
For whom	Regd. Jobseekers	Regd. Jobseekers
Payment	Free	Free
Revenue Model	Advertisements	Advertisements
Database	~ 4 lakh jobs (growing 1000/day)	~ 62000 companies (growing 20/30 per day)
Matchmaking Software/Process	✔ Daily/occasional matchmaking of resumes with jobs	✘ None
Inventory Table	✔ Yes, Individual table for each jobseeker	✘ No, Same 62000 companies for all jobseekers
Selection	✘ No. Only "matched" jobs delivered	✔ Yes. User selects Industry/Companies to "Apply"
Daily Delivery	5 jobs	10 company names
Incentive for clicking product ad	1 additional job	10 additional company names
APPLIED/TO BE APPLIED buttons	Yes	No

Page 7: Notes (Annex: C)

"Resume Blaster" widget will enable a jobseeker to blast his resume to INDIAN companies only.
- Hence, unlike the ONLINE version, there is no need for a dropdown of "Country Names".
Unlike in the ONLINE version, in the widget:
- There will be no city-wise search of companies or recruitment agencies.
5255 recruitment agencies to be merged into the industry named:
- "Consultancy / Services" industry.
Within each industry, companies will be listed alphabetically.
Since 20–30 unique company names get added daily to the database (industry-wise), these need to be inserted at appropriate alphabetical positions.
From each Company Name List (industry-wise), the next 10 names will be picked and delivered each time.

Page 8

A jobseeker logs in and selects a particular industry.
This requires tracking of industry-wise/company-wise "names" delivered to every registered jobseeker.
But:
- We will not keep track/log of:
  - Which companies he selected
  - Or did not select
While touching the Blast Resume button:
- Those "Company Names" will not be shown again.
- Gone forever! No second chance.
Exception: Many companies are listed under 2/3/5 different industries — That is OK.
Advantage:
- No need for APPLIED / NOT APPLIED buttons.

Page 9: N/3

Even within same industry name, a company may be listed in multiple cities.

Example:
- Industry: Air Conditioning
- Company: Godrej
- Factories in: Pune, Mumbai, Delhi, Cochin
Recruitment managers at each location may post job ads:
- On different job portals
- For different positions
- In different cities
- Under different email IDs

So, for same industry (Air Conditioning), screen #4 may show:

scss
[ ] Godrej (Cochin)
[ ] Godrej (Delhi)
[ ] Godrej (Mumbai)
[ ] Godrej (Pune)
[Back] [BLAST RESUME]

Page 10: N/4

Suggestion: Add "Opinion Poll / Rating" screen on widget
Add "Resume Blaster Widget Opinion Poll" page (online) to display consolidated results
Previously:
- Only 10 company names shown at a time
- Widget user must tap a product ad to pull next 10 company names
Modified Reward Mechanism (if feasible):
- Screen shows 10 company names
- At bottom, display Page No. or NEXT button
Interaction:
1. Tap NEXT ➝ show a product ad
2. Closing ad ➝ reveal next 10 company names
```
scss
[ ] Apex Resource (Agra)
[ ] Beetochem (Ankleshwar)
...
[BACK] [BLAST RESUME] [NEXT]
```

Resume Blaster – Concept Note

WHY?
- Foremost, every site/jobseeker may not have mail alerts – so “My job is…” has no use to him.
- This is especially true for fresh graduates, whose resumes go beyond “education” and lack “experience.”
- Still, any job, anywhere can be applied to.

“Resume Blaster” tool enables them to apply to some 60,000 employers/recruiters without needing job alerts.

Page 2

Proof:
- As of now, online from our site, 2,54,187 resumes have been blasted (obviously, by those 800 registered candidates only).
Resume Blaster is primarily intended for fresh graduates and any other registered jobseeker who gets few or no job alerts.
Even those who already get alerts may want to use Resume Blaster to apply to companies and cities of their choice.

Page 3

Feature is offered ONLINE (No Widget)
Resumes can be “blasted” to selected companies (no selection logic)
The jobseeker must pay between Rs. 500–2000 for the service online
The portal reveals names of companies to the jobseeker after payment
Unlike our “Resume Blaster” tool:
- Select Industry & Companies (City-based)
- Do it offline
- Do it free (for 60,000 companies using our Recruiter Network)
- “Short Messages” sent to 60,000 employers

Page 4

Possibly someday, Resume Blaster Widget will evolve into a B2B Marketing Widget
Thousands of businesses sell their products/services to other businesses
With a widget, they can market conveniently to thousands of companies
Just imagine the convenience and effectiveness of sending your marketing message to many companies instantly!
Leveraging:

Growing database of verified companies
Rapid growth of smartphones
Businesses as message recipients (buyers) and message senders (sellers)

SCREENS OF RESUME BLASTER WIDGET
Screen No.	Screen Name	Message / UI1
1	Credits	RecruitGuru/ ResumeBlaster / Powered by SiteOnMobile
2	Log IN	Recuitguru / Resume Blaster/ Message / Log In Boxes / Back / Run
3	Industry- Names Drop list for the Industry Selected		RecruitGuru
			Resume Blaster
			Select anyone Industry in which you are interested
			Advertising / Publicity / PR Agriculture / Dairy / Aqua Airline / Aviation Services
			Show Companies
	Company Names Droplist for the Industry selected	Altogether, there are 384 No. of companies in this Industry Top 10 are shown below. This is your ONLY chance to send your resume to these companies	RecruitGuru	Logic: All Companies within the selected Industry, will get re arranged ALPHABETICALLY ( instead of city – wise) From such re arranged list, top 10 companies will be displayed. After each company name, city name will be shown in brackets.5
			Resume Blaster
			Message
			Apex Resources (Agra) Beachtochem (Ankelshwar) Pragati Info (Ajmer) Tata Interactive (Allahabad) Vibgyour Promo (Allahabad) Zaidsoft (Allahabad)
			Show Companies
5	Message / Product Advt. Screen		Recruitguru
			Resume Blaster
			Thank you. Your resume has been emailed to companies selected. To view 10 more company Names, touch / view product Advt. below ADVT.

YOUR FRINDS

Logic behind “Your Friends ?” page and accompanying email.

► CustomizeResume must differentiate from other job portals and, to some extent, become similar to social networking sites like LinkedIn, which has 100 million executive profiles.

► LinkedIn is extensively searched by all recruiters/headhunters in search of passive/senior executives, who are NOT actively searching for jobs. LinkedIn has become the biggest job portal in the world!

► Even if CustomizeResume is (in our opinion) an excellent product, it still needs “excellent” publicity/advertising to create awareness.

► In absence of funds, traditional advertising is NOT possible.

► We must, therefore, depend upon

**VIRAL MARKETING**, whereby information/news about our website spreads amongst jobseekers like a

**VIRAL EPIDEMIC** through “Word of Mouth”.

► “Your Friends ?” page and associated emails are designed to encourage such “Word of Mouth”.

Your Friends? Dear Jobseeker, In the box below, enter Email IDs of your friends (even your own if you wish). If we have their resumes in our database, you will see their “Details”. [Feel free to copy/paste your entire contact list.] All those whose resumes we have will receive (within the next few days) an email giving their User ID / Password / Phone and give them the good news. Also ask them if they have already started applying against job-alerts from their mobiles. — hemen parekh
		Details
Page Statistics Details Found:	Enter Email ID’s [ Enter Email IDs (Comma Separated) ] [ Captcha Code ]	Name	Birth Date	Mobile No.
		Ajay Mhatre	12/03/1955	98,26,34,55,68
		Not Found	-	-
		Ashish Mehta	23/11/1964	99,25,86,34,55
		Not Found	-	-

Draft of emails which will get sent automatically from our webserver, to all email IDs entered, when someone uses page “Your Friends?”

To: ______, ______, ______, ______

Subject: Are these your friends?

Message:

Dear Executives,

Are they your friends? – the executives to whom this email is addressed?

Apparently, they are friends of at least one person in the list – the person who entered their email IDs on our webpage “Your Friends?”

We would never know “who” entered these email IDs – since no login is needed. Just as we will never know, who is a friend of who!

Would you like to phone them and find out? You will find their phone numbers when you enter their email IDs at page “Your Friends?”

Regards,

www.CustomizeResume.com

Monday, 31 January 2022

B2B TERMS & CONDITIONS 2

Sunday, 30 January 2022

B2B OUR USP 3

B2B CRDITS

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