Hi Friends,

Even as I launch this today ( my 80th Birthday ), I realize that there is yet so much to say and do. There is just no time to look back, no time to wonder,"Will anyone read these pages?"

With regards,
Hemen Parekh
27 June 2013

Now as I approach my 90th birthday ( 27 June 2023 ) , I invite you to visit my Digital Avatar ( www.hemenparekh.ai ) – and continue chatting with me , even when I am no more here physically

Monday, 8 September 2003

WRITE-UP FOR ABOUT RECRUITGURU

Abhi
cc: Sanjeev / Kartavya

08-09-03


About Recruitguru

The top link on our homepage is Reemigum.

Please rename this as About Reemigum.

When somebody clicks on this link, he should see the enclosed write-up (9 pages).
Of course, before you upload and activate, I would like to see how this “reads” on screen.
Write-up contains a set of graphs/profiles.

What write-up we currently have under link Reemigum

Please show this under a link called Gurumantras.

Place this link right at the bottom on the left-side link-bar.

About Reemigum

08-09-03

We offer a recruitment solution which will make your recruitment process

  • Better
  • Faster
  • Cheaper

Better

  • From plain/unstructured email resumes, Reemigum extracts 28 fields and creates a
  • tructured/searchable database.
  • It does this automatically, without human intervention.
  • Once you load the resumes and start the extraction process, there is no need for you to remain connected while the process is going on!
  • From the keywords contained in a given resume, Reemigum determines (statistically) three functional profiles of the candidate.
  • For example, Reemigum automatically decides (out of 53 functions) where the candidate belongs to — which are the top 3 functions in which this candidate has maximum exposure.
  • Not only that, Reemigum automatically assigns a raw score for each functional profile; it..

 

It also computes the “percentile” of a given candidate.

So now, not only do you get to know which functions this candidate belongs to,

you also get to know —

Where exactly does he stand in relation to other executives belonging to the same function?
What is his rank amongst peers or co-professionals?

And you get to know this in 8–10 seconds!

Within 8–10 seconds of uploading a resume and starting the extraction, this is what you will see:

(three bell-curve sketches shown, indicating percentile distributions, followed by a grid box — likely for scoring visualization)

And Reemigum’s graphical / visual representation of a candidate’s competence level (percentile), within a matter of seconds, answers your question:

“Is this fellow good enough to be called for an interview?”


In a normal course, you would reach this conclusion only after you have carefully studied the entire resume and formed a global impression of the candidate (viz. A = Excellent, B = Good, C = Average, R = Reject, etc.).

Then you would proceed to record your impression/rating on a piece of paper.

But at this stage, your rating is kind of isolated / stand-alone.

Your rating does not tell you the relative ranking or standing of that candidate in relation to hundreds or thousands of similar candidates (all those who have applied for the job).

For finding the relative standing / ranking, you are forced to —

Study all the resumes

Rate all the resumes

Arrange all candidates in descending order of their “rating.”

Even then, your approximation (call all A’s in top group / all B’s in middle group / all C’s in bottom group, etc.) does not readily tell you the percentile position of a given candidate.

Such a percentile-ranking is only possible if, instead of simply rating a résumé/candidate as A / B / C / R, you were to assign some marks to that résumé, such as:

Function

Materials Management

(Question Paper?)

Mhatre

scores 43 out of 100

Patel

scores 76

Venkat

scores 35

Such refined / precise scoring requires accurate judgement.

Such judgement is a highly complex mental process, which is possible for a highly trained / experienced expert who does not tire out even after scoring 100 resumes!

By imitating your own mental process, in projection of Functional Exposure Profile, graphically — it is such a complex mental process that Reemigum mimics and succeeds.

That is why it is Better.

Faster

How long does it take a human expert to —

→ Carefully study a résumé

→ Conclude that this candidate is:

  • Excellent in Marketing (A)
  • Good in Sales (B)
  • Average in After-Sales Service (C)

I would say, 10 minutes per résumé.

Some of you may be able to do this in 5 minutes.

So, a clever/hard-working manager can “rate” 100 résumés in 8 hours (one working day).

But this is a theoretical calculation.

In reality —

  • You never get 400 uninterrupted working minutes in a day.
  • Looking at/studying email résumés on a computer screen for 6 hours/day, day after day, will wear you out and drain your energies, cause you eye-strain + carpal tunnel syndrome, blunt your mental faculties, and impair your judgement.
    (Fellows who get rated at the end of the day — watch out!)

 

But even if you are a truly exceptional person, you will find it very difficult to rate a candidate on three different functional areas simultaneously — viz., Marketing / Sales / After-Sales Service.

If you try to juggle these three balls at a time, your output may well drop to 30 / 40 résumés in a day.

This is without taking into account the fact that the next résumé you pick up for rating belongs to an executive whose:

  • Primary function is Manufacturing
  • Secondary is Quality Control
  • Tertiary is Material Management

So you have to be a superman to juggle 53 functional balls at the same time! Otherwise your daily output would further dip to 10–15 résumés.

Now compare this with Reemigum’s extraction / rating / ranking output (that too graphical!) of

4000 résumés in 8 hours.

No wonder, when you use Reemigum, your recruitment process gets truly

“FASTER.”

Cheaper

Every part of your recruitment process costs you money.

It is quite possible that you have figured out what it costs you to:

→ Process a departmental “Manpower Request”

→ Draft an advertisement and get it approved by sundry authorities

→ Spend time on an ad-agency for layout/artwork (drafts after drafts for approval)

→ Get media-plan / costs approved for release

→ Receive responses

→ Rate responses / shortlist

→ Send out interview calls

→ Organize interview panels of experts

→ Conduct preliminary interviews / shortlists

→ Conduct final interviews

→ Negotiate salary / issue appointment letter

This is by no means a comprehensive description of your recruitment process.

The complexity of the process will depend upon the size of your organization / organizational structure / geographical spread / internal systems / the level of vacancy, etc.

Depending upon the complexity of the process, filling up one vacancy can cost a company anywhere between

Rs. 10,000 to Rs. 10,00,000!

A major chunk of this cost is the media cost — the cost of advertising — especially for print-media advertisements.

Depending upon size (column-centimeters) etc., a job-advert in leading national newspapers may cost, for a single insertion,

Rs. 1 lakh up to Rs. 5 lakh.

Most companies go on releasing print-media job-adverts for similar / identical vacancies, year after year!

But why?

Reason is quite simple.

These companies have received hundreds or thousands of “good” email résumés from their past job-adverts, spread all over their computer network — but

THOROUGHLY UNSEARCHABLE!

Can you locate, within 10 seconds, 235 email résumés which you received against your adverts for Business Analyst, released in 1999 / 2000 / 2001?

So, rather than struggle for 6 hours trying to locate these — and face

inevitable disappointment — would it not be much easier / simpler to release one more fresh job-advert?

This process repeats with unfailing regularity because vacancies repeat with regularity due to:

  • Resignations / Retirements
  • Business Expansion

In the meantime, job-advert costs keep mounting.

(Any idea how much your company spent on job-adverts during last year?)

When you employ Reemigum as part of your recruitment process, you eliminate job-advert costs — maybe altogether!

If you have 100,000 résumés lying on your hard disk, convert these into a

single / unified / structured / searchable / private database

using Reemigum.

Then, next time you need to fill a vacancy in 7 days, do not advertise.

Just search your private database, shortlist most competent executives, send them email — in 2 minutes!

By saving your job-advert cost, Reemigum makes your recruitment process “CHEAPER.”

 











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