Kartavya
See enclosed article.
To popularise their "service", all cell
phone Cos. are scrambling all over to find "content" in which
subscribers are interested in & which can be delivered thru their service/
network.
Everybody (all cell Cos.) are experimenting with
. Emails
. Video Clips of Events
. News
. Stock
Quotes
. Weather
Reports
.
Greetings
.
Internet
.
Celebrity photos
. Online
lottery
.
Astrology (Fore casts?)
. Games
(eg. Cricket)
. Songs
There is no doubt, all of the above are of interest
to some - or - other "Target / Niche Group" of users of cell -
phones.
But, getting - and holding onto a "Job"
is as basic as "ROTI / KAPADA/ MAKAAN" !
This "interest" (category) cuts across,
all the above - stated "target" groups.
Soon, cell - phones will be owned, even by
"Jobless" youth.
Now, in fact, if we could convince the cell - phone
service - companies, that their "Subscriber - base" can dramatically expand
if they start delivering "Job Alerts" over their cell - phones, then
there is pretty good chance that they will jump at this (novel) idea !
Tell them that 50 million educated unemployed youth
are registered
With country's 900 + Employment
Exchanged!
If Bharti or BPL or Reliance, manage to send
"Job Alert" emails over their service, millions of educated youth,
will start subscribing to their service - over a "pre - paid" card! Tell
them, over 2 million job - seekers are registered with Indian Jobsites!!
And, we are prepared to give/ offer this service /
content to Bharati / BPL/ Reliance "FREE”!
We don’t pay them (the cell cos.) anything to
deliver our "Job Alerts", to their subscribers! - No way!!
Cell Cos are, in any case, charging their
subscribers, Rs. 1 / = for each SMS message. That is their "Revenue
Model" and they will continue with that, in any case.
But,
We are "Obliging" them (Cell Cos) by
giving free CONTENT (even at the cost of loading our server).
And that, they will leverage our (free) content to
boost their revenues by vastly expanding their subscriber - base!
Then again,
The cell - company, which jumps for our "FREE
CONTENT OFFER" first, will gain tremendous COMPETITIVE ADVANTAGE, over its
Competitors. It will get the "FIRST MOVER" advantage.
I suggest you/ Nirmit speak to some Cell Cos &
Show them demo of our RESUMINE/ RESEARCH as well. Nirmit knows CEO of one
Mumbai Based Cell Co.
h.c.parekh
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