WHO SAYS ELEPHANTS CAN'T DANCE

Kartavya

cc: Abhai

15/04/03

"Who Says Elephants Can’t Dance?"

Enclosed find a few pages from this very readable book.

What can we learn from these pages?

• IBM was too slow in bringing new products to market (– norm was, one major product every 4/5 years!).

  The joke in the (fast-moving) computer industry was,
  “At IBM, products don’t get launched; they escape”!

We are NOT an elephant, so we need to be able to move fast/faster.

Let us launch BETA version of ResuMine/ResuSearch (as Web Service – not enterprise) on 15 July 2003.

Let 6 Mumbai-based companies use this beta version free for next 3 months, and give us feedback i.e. up to 15th Oct. Let us use this feedback to improve, before launching commercial version on 1 Nov. 2003.

Then follow-up with additional versions every month.

Let us have a “Sense of Urgency” (p.202)