[Article Snippet at Top]
Google catches them young
Michael Liedtke, Palo Alto, USA
Google, a company synonymous with
searching the Internet, hopes to define far more of the world’s computing
experience with a helping hand from schoolchildren. For several months, it has
been giving away to all takers an online word processo1r,
spreadsheet and other programs that can perform tasks usually handled2
by desktop softwar3e...
Note: Several sections of
the article are circled and underlined, connecting them via lines to the
handwritten notes below. Key circled phrases include "high school
classrooms," "free-software approach," and "teachers."
[Handwritten Notes]
Names List:
Rahul / Saurabh / Yogesh / Swati /
Sonal
Strategy Details:
- On IndiaRecruiter, we will add a separate "REGISTRATION"
for "Management Colleges/Institutions" teaching MBA in HR
(Human Resource).
- We will offer them FREE, life-time
subscription and encourage their Professors to use IIT for
"role-playing" exercises, wherein one student can play the role
of an Interviewer and other student can play the role of a Candidate.
- If these MBA(HR) students use IIT during 2 years of
their MBA course, then they will develop a deep loyalty for
IIT/IndiaRecruiter.
- Upon graduation, when these students take up full
time jobs in Industry, they will spread the use of IndiaRecruiter/IIT in
their companies.
- This is a slow—but sure—process of BRAND-BUILDING.
Closing:
Let us do.
[Signature/Initial]
06/12/06
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