PROMO
EMAIL CAMPAIGN 21/7/2007
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TARGET
GROUPS & MESSAGES |
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2.46 L Jobseekers |
40000 Corporates |
1000 Recuit. Agencies |
Existing Subscribers |
155 ERA Members |
Email ID’s harvested thru Resume
Rater |
Individual Job-Advertisers
Campaign |
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1 |
Job Interview |
Resume Search |
Read-Rate-Rank |
Archival/Convention PEN Wise |
ERA leads the way |
Same emails as sent to 2.46 lakh
jobseekers |
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2 |
Standing Tall amongst Colleagues? |
Draft with Rahul |
No Enough Time? |
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3 |
Are you underpaid? (Draft with
Rahul) |
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Resume Rater / Personal Phone-calls
Ø S.N. Suri (Mahanagar Gas) 9819320853
Ø Dippy Nigam (Zodiaac) 56907755/26875176
Ø Satish Doshi 9821446600
Ø Inder Sethi 9869349465
Ø Gladdys Vaz 0-9922441766
Ø Jeet Sachar 9821077446
Ø Prakash Kewalramani 9820297462
Ø Kartavya 9819167708
Ø VHI 9821616671
Ø Nagle Saheb 9820856138
Ø Rajeev 9967064956
Ø Rahul Gupta (Cyber Media) 9892255636
Ø Rajeev Surana (Sc Innovation) 9223460525
Ø Sanzay Passari 9819730329
Ø V.K. Sood (Top Rankers) 0-9810009242
Ø Vivek Mehta 9820214813
Ø Gerard D.Cunha 9892290920
Ø Abhinandan 9867550809
Ø Bedekar 9819545255
Ø N.S. Joshi 9892474511
Ø Vikram Ahyale 9324666696
Ø Mr. Bhatia (Datamatics) 9820295640
Ø Nainesh Sanghvi (FACT) 9821231737
Ø Donny Kuriakose 0-9891191888
Ø Pravin Late 9820122009
Ø K.R. Sanghvi 9323231357
Ø P.M. Mehta 9821089290
Ø Venkat Iyer (E&Y) 0-9810608607
Ø Dr. Om Kaul 9821225558
Ø Danait 9820658115
Ø Aarti (TCS) 9820219279
Ø Ipsita Ray (TCS) 9223312926
Ø Mr. Ganguli (ECC) 0-9840041800
Ø 
Suku Menon – Sec 0-9924206242
Nirav Shah (Recruit)
Ø Himanshu Bhatt (Birla Copper) 0-9879540148
Ø Bhingarkar (Cable Corpo.) 9821040974
Ø Dixit Saurabh (Adani Export) 0-9825005553
Ø Amit (Hitachi) 0-9374242227
Ø Rajesh Sarkar (CMS Computer) 39819166/30888881 (Andheri)
Ø Cyrus Jalnawala (Dow) 9820144745
Ø Keshavan (TAFE) 0-9841096923
Ø Dinesh Agarwal (EBG) 9820344206
Ø Ajay Kosambi (Classic) 9867560661
Ø Anupama (L&T Infotech) 9820179013
Ø Mr. Suri (L&T Infotech) 91-22-67766111
Ø Bhagirath Shabhag (EBG) 9819851227
Ø Mayuresh Adarkar (EBG) 9821604734
Ø Dr. Pramod Solanki (ENC) (D) 67053467
Ø MVN Rao – GM Bangalore (L&T
Infotech) (D) 080 – 28413501
Ø Konkar 0-9822750524
Ø Kapil Kumar 0-9824223330
OVERALL CAMPAIGN
5/5/2007
(1) How to popularize “Resume Rater” ?
(2) How to overcome problem of slow
download ? problem of 5 concurrent downloads – preventing a large no. of users
to download simultaneously ?
Possibilities
(1)
All Peer-to-Peer websites
Upload RR on
-
Widgetgallery.com -
orkut
-
Filehippo - Myface
-
youTube - Kazza
-
ITools.com -
(2) Persuade Indian portals to host RR
(for free downloads)
eg= Rediff /Khoj/Guruji/yahoo India etc.
(3) Persuade Indian Jobportals to host
“ American
“ “
(4) Persuade DIGIT magazine to host it
on their monthly CD.
(5) Persuade ERA/NHRD etc. to host on
their websites
(6) Send it by courier (CD) to those who
request / send their full details (outstation ? )
(7) Handout CD’s to those who are
willing to pick-up from our office (Mumbai based companies? )
(8) Send promo emails to
o
Drafts given to Rahul
Our existing
subscribers (60)
o
1000 Recruit. Agencies
o
50,000
Corporates INDIAN
o
2,46000
Candidates
o
900
Companies to whom, earlier we had sent brochures.
(9) Persuade PC manufacturers to
pre-install on each PC sold (including those “assembled pc” in grey market)
(10)Persuade HR Software Vendors
(NASSCOM directory) to integrate with their offerings
Email: pvrmurthy@clickitjobs.com
Dr. P.V.R.
Murthy
CEO
Exclusive
Search Recruitment Consultants
Chennai
Dear Dr.
Murthy
Please
allow me to introduce to you
Resume Rater
Then, if
you like it, do provide your comments at
Celebrity opinions
If there
are any questions, please feel free to phone me (M)
Regards,
Rahul
21/7/2007
2.46 L Jobseekers
Dear
Sir/Madam
Subject: Job-Interview
What
interview questions are you likely to be asked during your next job-interview?
If you
could know in advance, you would be “well-prepared” !
No need to
wonder.
Ø Simply download Resume Rater
(FREE)
Ø Use it to “rate” your own get
highlighted (red)
Ø Hover mouse over any Keyword-then
click on “Interview Questions” to reveal a set of interview questions that you
might face.
Ø Not sure of “Answer” ? Click on
Links “Wikipedia/OneLook” to discover the answers !
If you like what you experience, do tell a
friend.
With Regards,
Diya Paradkar
Email to 2.46 lakh jobseekers
Dear Sir/Madam
Standing tall amongst Colleagues ?
If you were
to download Resume Rater (absolutely FREE ), only to rate one resume
(your own) then that would be on overkill !
Sure you
can.
But it can
be real FUN when you create a file/folder containing text resumes of all your
Colleagues and then ask Resume Rater
to read/rate/rank these – to see whose resume gets highest score and
whose gets lowest score !
Only takes
a few seconds.
If you like
what you experience, do not forget to share it with your friends.
With
Regards,
Sourabh
21/7/2007
40,000 Corporates
Dear
Sir/Madam
Subject: Resume – Search
With
profound apology I must request you not to conduct a resume search on
With barely
20 resumes to search from, I do not want you to feel frustrated !
You are
better of downloading thousand of resumes from Naukri/Monster India / Timesjobs
etc. – although you may be only postponing your frustration !
Without
having to read 1000 resumes (approx. = 100 hours ? ) how do you separate that 1
“Excellent” resume from 999 “useless” ?
Resume
Rater will do this sorting in 10 seconds ! Just
download it (free)
from
IndiaRecruiter.net
That is not
all.
Resume
Rater will
highlight (red) each & every keyword in all those resumes.
And when
you click on link
“Interview Questions”,
Resume
Rater will pop-up many Interview Questions ! (15000 +)
Don’t
forget to click on links “Wikipedia/One Look” to find the answers as well.
Resume
Rater turns you into a Subject-expert on any subject, even if you are a HR
Manager.
With
Regards,
Diya
Paradkar
Resume
rater – Promo email
Target : 900 Companies to whom we sent brochure
Dear
Sir/Madam
An Exception ?
When it
comes to recruitment, your company could not be an exception. Like every other competitor,
you too need talented executives to grow your business.
But amongst
your Competitors, you were an exception to whom we sent our brochure on
IndiaRecruiter.net
You can
continue to stay ahead of your competitors by downloading
Resume Rater (V 2.0)
(- at
least, till such time your competitors too discover Resume Rater ! )
In the
internet age, it will be the fast who will overtake the slow !
In case of
problem, please feel free to phone me (M) -----------
Regards,
Rahul
21/7/2007
1000 Recruit-Agencies
Dear
Sir/Madam
Subject: Read-Rate-Rank
Is that
what you do, day-in and day-out?
Read, rate
and then rank (Excellent – Good – Average – Poor ) , hundreds of resumes ?
-
With
no time left for in-depth interviewing of candidates ?
Obviously,
this is not the best use of your talent.
Ideally,
you should delegate this repetitions/boring work to a software ( - Not to
another human, please ! )
Just
download (free) software,
Resume Rater
Resume
Rater will read,
rate and rank, 1000 resumes in 10 seconds – something that might take you 100
hours !
And, it
will highlight (red) all the keywords in all those resumes.
And, it
will present to you 15000+ Interview Questions when you click on those keywords
(only keyword-specific questions).
And, it
will also show you the relevant “Answers” (to those questions) when you click
on links
“Wikipedia/OneLook”.
All-in-all,
Resume Rater will ensure that you refer to your Corporate Clients
Ø Better Candidates
Ø Much sooner
(as compared to your Competitors) !
With
Regards,
Diya
Paradkar
email to 1000 Recruit. Agencies
Dear
Sir/Madam
Not Enough Time ?
That was
the common complaint of all the recruiters/headhunters I met at the ERA
conference in Mumbai, a few weeks back.
They just
don’t find enough time to meet up and interview the candidates, before
recommending to their corporate clients.
They are
too busy “reading their resumes”. The number average 100 per day !
It took
4 hours to locate 4 good resumes from the pile (of mostly useless resumes).
Things are
about to change – and dramatically – when you download
Resume Rater
That it is
absolutely FREE is unimportant.
What is
significant is that the Resume Rater, will
Ø “Read” those 100 resumes
Ø “Rate” them (assign “score”)
Ø “Rank” them (Excellent/Good/Average/Poor)
-
all
within 4 minutes to present to you those 4 excellent resumes, which only you
need to read ! – marked “Green” !
Now spend
those 4 hours interviewing .
To top it
all, we would be happy to help you integrate the Resume Rater into your
website.
Just phone
me (M) -------------------
With
Regards
Rahul
21/7/2007
Our
Existing Subscribers
Dear
Subject : Archival – Conventional – PEN WISE
Thank you
for registering on www.IndiaRecruiter.net
Also thank
you for not asking,
“Hey ! why
do you have so many different types of Resume Searches, on your website, if,
all that you can boast of is 20 resumes ? “
But things
could change.
You may
decide to interview all of your future job-applicants, using
Interaction Interview Tool (IIT)
Regular / Occasional
In which
case, you may tell ALL job-applicants to
Ø “Submit Resume” on our website
Ø Then phone you their PEN
(Permanent Executive Number)
In the
meantime, most of our 83 Corporate Subscribers have downloaded from our website
(free),
Resume Rater (V 2.0)
Some 500+
HR Managers have downloaded Resume Rater (V 1.0) from
Ø Download.com
Ø Zdnet.com
Ø Softpedia.com
Ø Simtel.com
Ø Techrepublic.com
Ø Pcmag.com
Ø Playfuls.com
Ø Businessmobile.com
Ø Cnet.com
Ø Topdownloads.com
Ø Safesite.com
And even Prestigious New York Times,
Ø nytimes.download.com
With
Regards,
Diya
Paradkar
Email : ksrhrd@gmail.com
Mr. K.
Satyanarayana
Executive
Director
National
HRD Network
Hyderabad
Dear Mr.
Satyanarayana
My agenda
is not hidden. It is transparent. I would like all Recruitment Managers to look
at
Resume Rater
-
then
download (free) and tryout.
I would be
happy to receive your endorsement at
Celebrity opinions
If there
are any questions, please feel free to phone me (M) --------------
Regards,
Rahul
Email: Balaji.chetlur@symphonysv.com
Mr. C.
Balaji
Editor
HRD Newsletter
Dear Mr.
Balaji
For the
benefit of your 5000 + HR practitioners Community, may I request you to
consider hosting on your website (www.nhrdn.org ),
Resume Rater
Which they
can download for free ? of course, if that might appear like a “product
promotion”, and therefore you decide not to , I will understand your hesitation.
Please feel
free to phone (M) ---------------------
With
Regards,
Rahul
ERA
Members
Dear
Sub : ERA leads the way
There are
over 2000 recruitment firms in the country – from blue-blooded headhunters to
small-time placement agents.
But they
all look-up to 155 ERA members
Ø for providing “Leadership”
Ø for setting “New Standards”
you could
do that by downloading (free) and using
Resume
Rater (V 2.0)
By now, 500
+ HR managers, have downloaded Resume Rater ( V 1.0), from
Ø download.com
Ø zdnet.com
Ø softpedia.com
Ø Simtel.com
Ø techrepublic.com
Ø Pcmag.com
Ø Playfuts.com
Ø BusinessMobile.com
Ø Cnet.com
Ø topdownloads.com
Ø safesite.com
and even
prestigious New York Times website,
Ø nytimes.download.com
I am not
aware of any other Indian Software which so many top websites have Considered
“good enough” to host !
I do hope
ERA Members will lead the way !
With
Regards,
Diya
Paradkar
email:
pramod@era.org.in
Dear Pramod,
I attach a
copy of my email to Mr. B.R. Muralidharan, which is self-explanatory.
Whereas I
do not wish anyone to feel embarrassed at the organizational level, I am taking
the liberty of informing ERA members about Resume Rater, thru individual
emails. They have a right to know about such a productivity-enhancing tool.
With
Regards,
Hemen
Parekh
Email: ed@era.org.in
Mr. B.R.
Muralidharan
Executive
Director
ERA
Dear Mr.
Muralidharan
I am acutely
conscious that if ERA were to decide to host (for free downloading, of course)
on its website
Resume Rater
Then it
might look like
Ø product promotion, and/or
Ø endorsement
Irrespective
of that, I welcome your personal endorsement at
Celebrity
opinions
If desired,
I would be happy to come over and meet you.
Please feel
free to phone me (M) 9867550808
With
Regards,
Hemen
Parekh
Email: cdcontent@jasubhai.com
Dear
Sir/Madam
Software on DVD/CD
I am a
regular subscriber of DIGIT for last several years (-in fact since CHIP was
launched).
My Company
has also benefitted by the software DVD/CD shipped with each issue.
I am happy
to offer (for inclusion in your next DVD/CD), our FREE Software
Resume Rater
It is a 13
MB file.
I believe this
free digital tool, would increase the productivity of Indian HR Managers
several fold.
If there
are any questions, please feel free to phone me (M) ---------------------
With
Regards,
Rahul
