Notes

DESIGNATION LIST

“MARKETING” RELATED

1- Marketing Manager

2- Vice President, Marketing

3- General Manager – Marketing & Sales

4- Senior Marketing Manager

5- National Marketing Manager

6- Head (of) Marketing Services

DESIGNATIONS WHICH ARE

“UNRELATED” (TO ANY FUNCTION)

1- Assistant General Manager

2- Vice President

3- Senior Vice President

4- General Manager

5- Chief Executive

6- General Manager & CEO

7- Senior Manager

8- Head

9- Vice President – Designate

10- Special Executive Assistant

11- Group Vice President

12- Partner

13- Broker

14- Consultant

15- Management Consultant

16- Manager

17- Executive Vice President

18- Executive

19- Advisor

20- Senior Research Analyst

21- Economic Advisor

22- Advisor - Corporate Affairs

23- Member

24- Economist

25- Officer

26- Senior Executive

27- Industry Executive

28- Critic

29- Spokesman

DESIGNATION LIST

“GOVT” RELATED

1- Director General

2- Economic Advisor

3- Member (Energy)

4- Member

5- Economist

6- Deputy Director

7- Spokesman

DESIGNATION LIST

“GEOGRAPHY” RELATED

1- India Country Manager

2- Regional Manager

3- Senior Country Manager

4- Senior Country Officer

5- Branch Manager – West

6- Area Officer

7- Zonal Manager – North

8- Country Manager

DESIGNATION LIST

“PROFIT – CENTRE” RELATED

1- Chairman – Emeritus

2- Chairman

3- Chairman & Managing Director

4- Managing Director

5- Whole time Director

6- Director

7- Executive Director

8- Non-Executive Director

9- President

10- Chief Executive Officer (CEO)

11- Chief Operating Officer (COO)

12- Chief Executive

13- Promoter & Chairman Emeritus

14- President – Business Operations

15- Senior President

16- Group Chairman

17- Vice Chairman

18- Deputy Chairman

19- Vice Chairman & Managing Director

20- Deputy Managing Director

21- Vice President

22- Senior Vice President

23- Executive Vice President

24- Director General (?)

25- Deputy Director

DESIGNATION LIST

“ACADEMIC - EDU” RELATED

1- Chairman – Placement

2- Student Coordinator

3- Associate Professor

4- Placement Coordinator

5- Director General

6- Management Guru

DESIGNATION LIST

“SALES” RELATED

1- Sales Manager

2- Area Sales Officer

21/4/1997

“Designation – Words” Contain Indications of:

A. Hierarchy level

B. Function / Responsibility

C. Geographical attachment

D. Designation (Basic)

It is not necessary that any given designation shall contain all the four, above mentioned “indicators”. At the least (minimum), it will contain just one indicator Viz: “Designation”.

A. “HIRARCHY / LEVEL / SENIORITY” INDICATORS

1. Junior

2. Senior

3. Vice

4. Deputy

5. General

6. Assistant

7. Chief

8. Associate

9. Group

10. Joint

11. Principal

12. Divisional

13. Additional

14. Acting

15. Adjunct

B. “FUNCTION / RESPONSIBILITY” INDICATORS

1. Manufacturing

2. Operations

3. Sales

4. Marketing

5. Finance

6. Personnel – HRD – HRM – IR – LABOUR

7. Administration – Staff

8. Profit Centre

9. Projects

10. Consultancy

11. Research

12. Research Division

C. “GEOGRAPHICAL” INDICATORS

1. Area / State

2. Branch / City / Town / Toownship

3. Zone

4. Region

5. Country / National / All India

6. Continent

7. World - Global

8. Northern / Southern / Eastern / Western / Central

9. Territory

10. Resident

11. HO/Head Office

12. Land

D. DESIGNATIONS (BASIC)

1. Supervisor

2. Officer

3. Executive

4. Manager

5. President

6. Head

7. Assistant (shift to Hierarchy)

8. Partner

9. Consultant

10. Broker

11. Trader

12. Advisor

13. Analyst

14. Member

15. Economist

16. Critic

17. Spokesman

18. Director/Executive Director

19. Treasurer

20. Chairman

21. Coordinator

22. Superintendent

23. Engineer

24. Representative

25. In-charge

26. Controller

27. Technician

28. Promoter

29. Producer

30. Chair Person

DESIGNATION PROBABILITIES

For a Moment, If We Keep Out The “GEOGRAPHICAL” INDICATORS (IN A DESIGNATION), Then there are THREE “AXIS” LEFT, VIZ:

1. Basic Designation

2. Level (Hierarchy)

And

3. Functions

In the attached sheet, I have drawn a Matrix of Basic Vs. Level

From this matrix Itself, it becomes clear that certain “COMBINATIONS” are just not possible or highly improbable.

Again,

If these, seemingly possible (RATHER PROBABLE) Combinations were to be “Married” to each “Function – Axis”, The Probability of occurrence of such “3-WAY” combination would further come Down.

In any case, from magazines if we scan & pick-up hundreds of such “3-WAY’ (Full Form) Designations and count their occurrences, we could, for each Establish, A Reasonably Accurate “PROBABILITY OF OCCURRENCE”

6/5/1997

DIRECTORY / DATABASE

DESIGNATIONS

1. Desig Alpha ( File #1 )

2. Desig Single ( File #2 )

3. Desig Abbr ( # )

4. Desig CAT ( File #3)

5. ANATOMY OF DESIGNATION

Category

Accts Admin Advt. Banking Computer

Designation

Basic Level Geography

Text Box: Function
Few hundred Text Box: Product
Service
Millions (Given) 20 (Given) 30 Thousands

Whatever “Word” gets “LEFT OUT is Function (by default)

6/5/1997

22/4/1997

DESIGNATION MATRIX – MOST LIKELY COMBINATIONS FOR WHICH PROBABILITY TO BE DECIDED BY ACTUAL OCURRENCES (COUNT)

LEVEL

BASIC

Assistant

Junior

Senior

Deputy

Associate

Joint

Vice

General

Group

Chief

Principal

Representative

Assistant

Supervisor

Officer

Executive

Manager

ü (Jt. GM)

ü (Group Gen. Mgr)

Head

President

ü (Jt. V.P.)

Director

ü (Dy MD)

ü (Jt. MD)

ü (Director General)

Chairman

Tresurer

Partner

Member

Consultant

Advisor

Co-ordinator

Economist

Analyst

Broker

Trader

Technician

Superintendent

Engineer

In-charge

Controller

Critic

Spokesman

21/4/1997

FULL DESIGNATION	“Designation” – Indicator	“Function” Indicator	Hierarchy / Level” Indicator	“Geographical” Indicator

20/30 20

FULL DESIGNATION	“Designation” – Indicator	“Function” Indicator	Hierarchy / Level” Indicator	“Geographical” Indicator
Marketing Manager	Manager	Marketing
Vice President, Marketing	President	Marketing	Vice
General Manager, Marketing	Manager	Marketing	General
Senior Marketing Manager	Manager	Marketing	Senior
National Marketing Manager	Manager	Marketing	Senior	National
Head (of) Marketing Services	Head	Marketing Services	Senior

DESIGNATION LIST

“FINANCE” RELATED

1. President – Group Finance

2. Executive Director – Finance

3. Executive Vice President – Finance

4. CFO (Chief Finance Officer)

5. General Manager – Finance

6. Vice President – Finance

7. Treasurer

8. Finance Manager

9. Finance Director/Director Finance

10. Investment Analyst.

11. Senior Vice President – Finance

12.

FULL DESIGNATION	“Designation” – Indicator	“Function” Indicator	Hierarchy / Level” Indicator	“Geographical” Indicator
President, Group Finance	President	Finance	Group
Executive Director, Finance	(Executive) Director	Finance
Executive Vice President Finance	(Executive) President	Finance	Vice
Chief Finance Officer	Officer	Finance	Chief
General Manager, Finance	Manager	Finance	General
Vice President, Finance	President	Finance	Vice
Treasurer	Treasurer	-	-	-
Finance Manager	Manager	Finance
Finance Director	Director	Finance
Director Finance
Investment Analyst	Analyst	Investment	-	-
Senior Vice President, Finance	President	Finance	Senior / Vice

DESIGNATION – LIST

PERSONNEL - HRD – ADMINISTRATION

1. Vice President – Personnel & Administration

2. Executive – Personnel

3. Assistant Manager – HRD

4. V.P. (Personnel)

5. Vice President - Personnel

FULL DESIGNATION	“Designation” – Indicator	“Function” Indicator	Hierarchy / Level” Indicator	“Geographical” Indicator
Vice President, Pers. & Admn.	President	Personnel & Admn	Vice
Executive, Personnel	Executive	Personnel
Asst. Manager – HRD	Manager	HRD	Assistant
V.P., Personnel	P (President)	Personnel	V. (Vice)
Vice President, Personnel

DESIGNATION LIST

“MANUFACTURING” RELATED

“OPERATIONS” RELATED

1. V.P. (Planning)

2. V.P. (Power)

3. V.P. (Industrial Products)

FULL DESIGNATION	“Designation” – Indicator	“Function” Indicator	Hierarchy / Level” Indicator	“Geographical” Indicator
V.P. (Planning)	President (P)	Planning	Vice (V)
V.P. (Power)	President (P)	Power	Vice (V)
V.P. (Industrial Products)	President (P)	Industrial Products	Vice (V)